1. GET ENGAGED
2. DISCOVER & PLAN
A collaborative, fact-finding process whose results shape the entire strategy. We'll identify what to say and who will say it.
3. IMPLEMENT & EXECUTE
Where the rubber meets the road. We line up the right collaborators and put the strategy in motion toward measurable benchmarks.
4. REVIEW & REFINE
An honest assessment of strategy and tactics followed by tweaks and improvements to keep moving in the right direction.
5. KEEP BUILDING
We leverage earned media as a development tool and lay the groundwork for long-term recognition..